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What is a franchise business?

They also happen to be franchised. Franchise businesses are a driving force in the US economy. Developing a brand — and opening a new business — is a huge undertaking, and can be especially daunting for people who are looking to start a business for the first time. If you want to dive into the world of business ownership, and would rather skip the brand building process, opening a franchise is a great option.

To open a franchise, you simply have to pay a fee to a franchisor. A franchisor is the owner of a company — they own all the assets, products, services and trademarks.

High Demand, Fast Growth, and a Track Record of Success

You do, however, need to know what you are doing before you sign the franchise agreement contract. And like everything in life, you need to have a plan before going forward with the franchise purchase. This article discusses the franchise business model, as well as what you need to know and a few tips for first time small business franchise owners.

Simply put, a franchise allows you — the franchisee — to run a business under the name of the franchisor. For example, if you purchase a Burger King franchise, you will be the proud owner of a Burger King fast-food restaurant. This will give you brand name access. A franchise provides many unique advantages that make it a very appealing option for small business owners.

Buying a franchise is similar to buying a house. After you have paid for the house, all you need to do is move in and your new life begins. With franchises, the franchisor will work with you to get everything set up. If you are new to entrepreneurship, you can sleep soundly at night knowing that business risk is minimized.

Choosing to buy a franchise opens many doors to different financing options. In fact, banks and other financial institutions are more likely to grant you a loan to buy a franchise than to buy your own house. Credit unions and other lenders that specialize in franchise financing are also options. Some franchisors even provide special financing themselves.

Franchise brands are famous brands. It is significantly easier to get customers when they are already familiar with the brand. Talk about a cult following!

What are the pros of going with a franchise business instead of starting your own company?

With a franchise comes franchisor support. This includes everything from technical operations to customer support to training. Continuing with the Burger King example above, when you purchase a franchise from Burger King, they will:. Here are the three most important things to consider before signing the franchise agreement contract. Merry Maid is a popular franchisor for house and window cleaning services.

They mostly serve residents who lack either the time or the drive to clean regularly. That includes fees and expenses like:. These continuous payments based on your gross sale revenue can be extremely high in the long run, since it scales with your total revenue before you start deducting costs. In short, make sure you know what you are getting into before taking the franchising path. Franchisors usually impose certain limitations on how you can run your franchise.

This is done to ensure the consistency and legitimacy of the brand name. These limitations can significantly confine your business decision-making options, so pay close attention to the fine print in your franchising contract.


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When you purchase a franchise, you must enter a franchise agreement contract with the franchisor. This contract will last for a number of years and renewal is contingent on your compliance with the contract terms. Having your contract terminated means that you will lose your initial investment.

A Consumer’s Guide to Buying a Franchise

For small business owners, this can be financially devastating, so be careful! Another thing that you need to know about your contract is contract renewal. Some contracts can run for as long as 20 years, but most run for anywhere between 5 and 10 years. Depending on your conduct, they may — or may not — offer a renewal.

Opting for a franchise business model means that you are at the mercy of your franchisor.

A Consumer’s Guide to Buying a Franchise | Federal Trade Commission

Just like any other investment, before you put down your money, you need to make a plan. Be extremely honest with yourself and ask yourself the following questions. Century 21 is a very good choice for new entrepreneurs and small business owners because of its low fee.

Franchise Marketing: Tips, Ideas & Strategies for Marketing a Franchise Online

Of course, there are still mandatory fees that you need to pay, including legal expenditures and office supplies. In comparison to other big brand names out there, however, Century 21 has a surprisingly low startup cost. Although the franchisor offers a very low upstart cost, the ongoing fees are significantly higher. The answer is you should start looking for the franchise that fits you. A franchise handbook is a book that indexes all the available franchises in a certain field or industry.


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  • You can find these handbooks at either your local library or online. Here are some online handbooks that are worth reviewing:. Attending an event like a franchise expo allows you to see a lot of franchise opportunities in a short period of time. To make the most out of an expo, here are some questions to ask:. At the expo, you may be offered a private meeting for further discussion with the franchisor. Some of the top ones include:. The franchise sector is continuing to scale faster than the rest of the country.

    Franchise business output was estimated to be up 6. Overall, there was an estimated growth of 1. This comes on the heels of 1. According to the Top Franchises Report , the top 10 franchises ranked on criteria like number of units, sales revenue, growth, etc.


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    The good news is that most franchisees tend to be pretty happy with the results they get. Anderson points to a recent survey by Franchise Business Review, which reveals that:.

    18 of the Hottest Franchises You Can Actually Afford to Start in 12222

    Not only are franchises profitable, but they also tend to leave franchisees feeling satisfied. And while every situation is unique and your circumstances, goals, and experiences will dictate the path you take, we can walk you through some tips and best practices that will increase your chances of being successful.

    A search for a franchise actually starts with you. Before you even think about vetting different companies and inquiring about opportunities, you need to conduct a self-assessment. Are you looking for an office-based, home-based, or retail-based business? Do you want consistent 9-to-5 hours, or are you flexible?

    Easier to get funding

    How much time can you commit to the business? What sort of capital do you have available for an investment? How much can you borrow? The answers to questions like these will help you understand what sort of franchising opportunities you can realistically consider. On the other hand, there may be a franchise model out there that meets your criteria and would allow you to thrive.

    This could include anything from real estate and buildings to initial inventory and equipment. One of the most important pieces of advice is to do your own research. Thankfully, the internet makes it surprisingly easy to conduct your own research and get to the bottom of the issue. Not only should you dig for dirt on the franchise, but you have a right to request information and documentation.

    Some things you may consider asking:. Thankfully, most are willing to help out a fellow entrepreneur. You must work hard.